Beverage Market Buzz: Inflation, the Consumer, and the 2023 Global Beverage Outlook
Inflation will continue to create challenges for beverage companies in 2023. Even barring the economic slowdown that many economists predict, the hedges that have protected beverage companies from input cost inflation have run out, and the savings that many consumers used as a buffer have been drawn down.
In this edition, we look at some of the challenges that inflation is creating for beverage companies, as pressure has been mounting to take price increases to offset rising costs, even as consumers face greater pressure. The extent to which companies have raised prices varies by brand, beverage segment, geography, and more. As the situation remains quite fluid, we examine how this issue is playing out across a series of geographies, beverage segments, and channels.