Dare Not to Dairy: What the Rise of Dairy-Free Means for Dairy… and How the Industry Can Respond

Dairy alternatives are on a tear as consumers are increasingly going dairy-free, particularly when it comes to fluid ‘milk’ used on things like cereal or in coffees. Global retail sales growth for dairy alternatives has soared at a rate of 8 percent annually over the last ten years. With retail sales valued at USD 15.6bn, dairy-free ‘milk’ represented 12 percent of total fluid milk and alternative sales globally in 2017, according to Euromonitor.

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RaboResearch senior analyst Tom Bailey tells us how the dairy industry is reacting to its new competition. From the RaboResearch Food & Agribusiness North America podcast channel.

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