A Look Into the US Avocado Market in a Volatile Environment
Avocado consumption in the US has steadily grown over the last several years, making avocado one of the most beloved fruits in the US, according to the Rabobank report, “A Look Into the US Avocado Market in a Volatile Environment.”
Download the full report
The US market will be demanding close to 3bn pounds of avocados per year in the near future. Industry players are diversifying Hass-producing regions, keeping traditional origins and expanding in producing/exporting countries, to be able to meet the expanding year-round demand for the creamy fruit. “After an extraordinary 2019 season, the outlook for 2020 and beyond is set to be equally exciting, with California production back on track, Peru continuing at a fast-growing pace, and Mexico leading the pack with steady supplies,” according to David Magaña, Senior Analyst – Fresh Produce and Tree Nuts.
In this report, we offer our weekly shipment and price estimates for the remainder of 2020 and Q1 2021, separating weekly price estimates by size. Under standard economic assumptions, we expect prices to remain steady, including some seasonal variation. Also, we discuss some potential implications from the current Covid-19 situation.
Where to go from here
New Zealand Agribusiness December 2023: Is Christmas cheer on the horizon?
The Asia food challenge: Decarbonizing the agri-food value chain in Asia
Reporte de arándanos 2023: Eficiencias operacionales y oferta premium transformarán la industria del arándano
New Zealand Agribusiness November 2023: Hope ahead for Christmas?